About Empathetic Design.   Confidence is a strange thing. For some, their confidence can seem abundant while others wait timidly on the sideline. But one thing I’ve seen a few times over: the more confident a product makes the user, the more likely that product – and everything tied to it – will succeed.   …

Minimalism has a sexy appeal that some people find irresistable. You might conjure up ideas of something that is sleek and spartan, something streamlined and highly efficient. Pop culture had a small love affair with minimalism – with the rise of personalities like The Minimalists and Marie Kondo – who spoke of the idea: Better…

It’s more than just a catchphrase. It’s not hard for a company to slap the word “sustainable” on the side of their product in an effort to appeal to those who are concerned with what they are consuming or the span of their carbon footprint. In a world that is struggling with resource management and…