zoom:in
Designing the
next big thing
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Vetted design strategies you can implement in a weekend. Our visual newsletter takes 5 minutes to read and it's completely free.
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Join over 1.000 entrepreneurs and design-driven professionals.
In a time of media overstimulation, the zoom:in newsletter is a refreshingly different and always welcome source.
Julian Wanning
GIRA / Media Manager
We use the zoom:in newsletter to gain insights into different industries and to follow trends in the respective sector.
Chris Dadaschi
Scott Sports / Product Manager
The zoom:in newsletter clearly presents current trends and developments in form, material and color composition.
Markus Koch
VECTRON Systems / Head of Purchase
An enrichment for the design horizon.
Michael Fuerstenberg
BRITAX ROEMER / Manager Design Center
What to expect
Design Trends
We visit the world's leading trade fairs and distill the most relevant trends for you — from material innovations and color developments to new manufacturing technologies.
Expert Interviews
In every issue, we speak with decision-makers and innovators across industries — from medical technology and mobility to consumer electronics and architecture.
Strategic Insights
No surface-level summaries. We analyze what trends mean for your product development — and how to turn them into a competitive advantage.
Previous Issues
A glimpse inside
Frequently Asked Questions
The zoom:in newsletter is published at irregular intervals — whenever we report from an important trade fair or a relevant design trend. We visit international leading fairs like Eurobike, Medica, IFA, Salone del Mobile, Dutch Design Week, BAU, MWC, Techtextil, ISH, Kind + Jugend and Caravan Salon. After each visit, we analyze the key trends, conduct interviews with industry experts and compile our findings into a visual edition. This way you receive no generic news, but curated first-hand insights — prepared for decision-makers in product development and design.
Yes, the zoom:in newsletter is completely free. No hidden costs, no subscription model, no advertising. You sign up with your email address and receive our trend analyses directly in your inbox. We fund the newsletter through our design consultancy — the newsletter is our way of sharing knowledge and staying connected with design-driven professionals. Over 1,000 entrepreneurs and design professionals already use the zoom:in newsletter as a regular source of inspiration.
We report from international trade fairs and analyze design trends relevant to product developers. Each issue contains trend analyses on form, material and color, expert interviews with industry decision-makers, and strategic insights for your product development. Previous topics include e-mobility and urban mobility (Eurobike), medical technology and healthcare innovation (Medica), consumer electronics and smart devices (IFA), furniture design and interior architecture (Salone del Mobile), sustainable materials and textile technology (Techtextil), and building technology and energy (ISH). All issues are also available as articles on our website under Ideas and Insights.
Yes, all previous trend reports are available as full articles on our website. You can find them under Ideas and Insights. There you can dive into every issue — from Eurobike to Medica and IFA to Dutch Design Week and Salone del Mobile in Milan. Each article contains the complete trend analysis with images, expert interviews and our strategic assessments. This way you can also read older issues and track trends across multiple years.
Every issue contains an unsubscribe link at the bottom. One click is all it takes — no questions, no hurdles, no waiting. Your email address is immediately removed from our mailing list. We respect your decision and will not send any further emails after unsubscription. Should you want to sign up again later, you can do so at any time via the form on this page.